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Marketing Matters Series

MARKETING MATERIALS:
Impressing Your Prospects or Making a Bad Impression?

Our marketing materials (also called "collateral") represent us to our target when we are not present. From the all-important, first-impression business card to a website, flyer, sell sheet, presentation piece, video, etc., we all need a consistent "marketing materials" pool to pull from. And not JUST a consistent pool, but one that is functional, versatile, compelling and purposeful.

Marketing Materials
COMING SPRING 2013 | 1:00 PM to 4:00 PM
Date and Location to be Announced
Comprehensive Marketing Mastery Series
$249
Four Core™ Marketing Strategies Series
$149
Marketing Matters Series
$149
Build-Your-Own Marketing Series
$149
Individual
Sessions

$49 each
TALKING POINTS:
  • Understand the difference between graphic design and marketing development
  • Find out the essential factors for effective function
  • Learn the fundamental principles of layout construction (for print and online)
  • Discover what makes a headline ***"ATTENTION-GRABBING!!"***
  • Analyze real-world marketing materials from local and national companies
  • Review your own marketing materials and get expert feedback
  • Determine how best to use your materials to maximize effectiveness
  • Apply learning to develop next-step actions
TAKEAWAYS:
  • Key Points Materials/Workbook
  • Materials Review Checklist
  • Knowledge Assessment(s)
  • Next-step Action Commitment
  • Certificate of Completion
Cost:
  • Individual workshops are just $49.
  • The four-workshop series are just $149.
    (Four Core™ Marketing Strategies, Marketing Matters, or Build-Your-Own Series)
  • The eight-workshop "Comprehensive Marketing Mastery" series is just $249.

READ MORE ABOUT OTHER TOPICS
Click Title for Details

The "Comprehensive Marketing Mastery" Series
includes all eight workshops!
Series / Dates
"Four Core™ Marketing Strategies Series"
8:30 AM to 11:30 AM
Grass Roots Marketing:
Are You Missing Opportunities to Market?
Referral Marketing:
What's Your Program? or Don't You Have One?
Exhibit Marketing:
Are You Really Showcasing Your Business?
Client Retention:
Yes, They WILL Leave Without Saying Good-bye!
"Marketing Matters Series"
1:00 PM to 4:00 PM
Branding and Messaging:
What you say IS as important as how you say it!
Marketing Materials:
Impressing Your Prospects or Making a Bad Impression?
Email Marketing:
To Blast or Not to Blast: IS That the Question?
Marketing Planning:
No, It's NOT too challenging!


Comprehensive Marketing Mastery Series
$249
Four Core™ Marketing Strategies Series
$149
Marketing Matters Series
$149
Build-Your-Own Marketing Series
$149
Individual
Sessions

$49 each
Questions? Contact Us.